Interview: Kristen Strassel, new adult author

Last week over at Aussie Owned and Read I interviewed Julie, half of the Undead Duo. I’m now thrilled to have her partner in crime, Kristen Strassel, to my blog for a visit. Kristen is a vampire smut peddler, hair band fan, makeup artist and lover of live music. Her debut release, Because the Night, came out last month, and the prequel, Seasons in the Sun, comes out on 4 December. That’s right: TODAY!

Because the Night

Available NOW on Amazon! And Smashwords!

Because the Night is set in Las Vegas. It seems like the perfect place for a bunch of debauched vampire rock stars; although it’s sunny I hear those casinos are so huge you can quite happily never see the light of day! How did you choose the setting?

Hi Cassandra!  Thanks for having me on here!  Las Vegas really chose me. I had a dream about ten years ago about a girl trying to make her way in Vegas. Something about the dream stuck with me so much I actually moved to Vegas to write a book about it! Turns out my friend must have left the TV on, because when I saw the movie Showgirls it bore a striking resemblance to the dream. But the experience was invaluable research for Because the Night.

Sure, there’s plenty of sunshine in Las Vegas, but it’s Sin City. Dark, sensual, anything goes. The more I started putting the story together, the more it couldn’t have been set anywhere else. What other city in the world could vampires capitalize on what they are without anyone really believing they had anything to worry about?

Tell us a bit about the leading lads, Tristan and Blade. Are they both vampires? Which is the sexy one on the cover? Because damn!

Tristan is on the cover, and I know, right? He’s a pretty reasonable facsimile of what Tristan looks like to me. Tristan is a vampire, and he’s the rock star. He’s always been trouble, which led him to the afterlife. Callie’s never been able to resist him, which brought her to Vegas. But Blade is the one who made her stay. Blade is everything Tristan isn’t. First and foremost, he’s alive. He leads a normal life, and understands there’s a time for fun and a time for responsibility. Tristan has no idea what responsibility even means.

I know you’re a huge live music fan. Did any real-life rock bands inspire Immortal Dilemma?

I love going to concerts. There’s nothing quite like the feeling of seeing your favourite band play their songs live in front of you. The emotion, the energy…it’s sexy. There’s no better word for it.

Immortal Dilemma was inspired by Motley Crue.  They’re perfect because even though there’s that undertone of debauchery, women love them. Nikki Sixx has died twice. So anyone who’s done that and lived to tell about it deserves to have a fictional character based on them. He was my inspiration for Tristan.

Everyone’s publishing journey is different. What is the number one thing you’ve learned so far on yours?

This is a tough question! I would have to say Expect the Unexpected. And adapt. When you’re writing your novel, everything is in your control. Once you make the decision to publish it, from the minute you send out that first query, you are handing control over to someone else. I think that the concept of “dream agents” and “dream publishers” as a debut author is exactly that—a dream. In the beginning, you work with the people who say yes. It’s just the reality of the situation when you’re starting out. You have to earn your bargaining chips. I never expected Because the Night to have the journey it did, but I’m happy with where I’m at and where the book is at right now. At the end of the day, you have to do what is right for you. You don’t have to answer to or apologize to anyone for what you do.

What’s it like having a childhood friend who lives near you as a crit partner? (Can you tell I’m jealous?)

Because the Night probably wouldn’t have existed without Julie. Remember I told you about moving to Vegas to write a book? Yeah, that book didn’t get written. Until Julie one night worked up the nerve to tell me she was working on a vampire novel, which is Running Home. I said, “You know, I’ve had one that I haven’t been able to put together in the right way and finish.” So we worked together, we finished the books, and we brought them to the world.

We get together about once a week these days. Pizza and adult beverages are usually involved. Our meetings have evolved as our journey has. Before it was just about the writing. Now business has crept in as well.  We don’t always agree on everything, but that’s what makes for a good partnership.

KristenStrasselI asked Julie this and now I’m asking you: what’s the one question you wish an interviewer would ask you and they never do?

On my bio, I allude to the fact I’ve worked a lot of different jobs. It took me a long time to find my path in life. I think that’s why I’m so attracted to the New Adult category. I’ve started over a lot. College wasn’t for me, and I worked a lot of dead end jobs that I hated. When I was younger, I didn’t have the confidence to reinvent myself so easily, and at one point I actually had to come to terms with the fact that my dreams were never going to come true. The turning point for me was when I lost a lot of weight—almost 100 lbs. (which has since come and gone several times). It made me realize that if you wanted something badly enough, you could make anything happen.

Coffee or tea?

Coffee. Please and thank you.

Plotter or pantser?

Both, really. I pants until I hit a wall and then I outline what I’ve got and write down ideas for what needs to happen next.

Morning or night?

A very reluctant morning person. I have to be up sometimes in the 3 AM hour for work, and it’s always very unpredictable, so I don’t like to get too off schedule. But I do love the nightlife.

Sneaking into nightclubs to see bands since she was sixteen, Kristen has been researching Because the Night her whole life. Now she’s been to more concerts that she could possibly count. She gets an up close and personal look at the behind the scenes workings of the entertainment industry doing makeup and hair for TV, movies and commercials. She’s a graduate of the School of Hard Knocks and Blaine Beauty School. She enjoys watching football, decorating her house, and making wickedly decadent desserts she force feeds to all her guests. She does not have a Boston accent. You can find Kristen on Goodreads, at her blog or on Twitter.


Interview: Zara Hoffman, teen author

Today I’m interviewing Zara Hoffman, the amazing sixteen-year-old author of The Belgrave Daughter, which is being released…today! How exciting! Hi, Zara—welcome to my blog.

18467181Your story has a combination of sorcery, angels and demons—three of my favourite things in a book! Tell us a little about Fawn, your main character.

Fawn is a strong young lady who values family, friends, and trust above all else. She’ll do anything for those she loves. She’s very intelligent, but tends to lose focus when Caleb is around. Oh, and did I mention she’s the most powerful witch on the planet? Talk about a heavy destiny to bear. And she’s only twenty years old—but at least she has her best friend Ivy and brother Alec to help her along the way.

What’s Caleb like? I’m imagining a hot bad boy, with motorcycle leathers and a pair of sunglasses—am I close? 🙂

Haha. I’m sure Caleb has taken up that appearance at least once or twice in his two hundred years as an angel, but he’s more of a laid back, jeans and a t-shirt guy when he’s with Fawn. He’s actually very similar to her in that he, too, loves his family more than anything and is willing to do many morally questionable things in his quest to reunite with them. But here’s a secret: he’s my favorite character of the story.

How do you want your readers to feel when they turn the last page of your book?

I want people to feel…hopeful? I’m sure when readers reach the ending they might want to throw things at my head, but I want people to feel disillusioned from the perfect romance that is in a lot of romance books, YA especially, and know that relationships are hard work—but not unattainable, and worth fighting for.

I know you researched traditional publishing extensively before choosing to self-publish. What was the thought process behind that decision?

My decision was in the making for a long time. While I loved the idea of being chosen by a literary agency or a publisher, the creative independence I’d be giving up didn’t seem worth it. For my first book, I wanted the story to be my vision, not some transformed version that wasn’t my intention. Also, I’m creative enough to know what I want on the cover and to format myself, and entrepreneurial enough to promote my own book, so I decided to go the self-publishing route. Maybe later in my writing career I’ll try for traditional, or maybe not. Only time will tell on that one.

What is the most important thing you’ve learned on your self-publishing journey?

That rushing is the death to creativity and progress. Okay, maybe that’s a bit melodramatic, but rushing through something just for the sake of being able to say “I’m done” only creates stress and hassle. It’s not worth it. Take the extra time, turn out a better book, and be happier in the end.

What advice would you give to other teenagers who are writing their first novel?

I would say to write the story in your heart. If that happens to be one that caters to a popular trend, or completely goes against it, just write it. You’ll only be happy with a project that inspires your enthusiasm. How else would you be able to survive the long haul of writing a novel? And don’t expect it to be perfect. Revisions and edits are necessary. It’s a fact, but even though it’s long and involves lots of work, you can make it fun! And it’ll be worth it!

The Septemgeminus Prophecy states: “A powerful sorceress with blood laced in gold sevenfold shall determine the fate of the world.

Fawn Belgrave’s magical powers are the coveted prize in a bet between God and the Devil.

When she meets Caleb, the dark angel assigned to seduce her, Fawn’s life is turned upside down.

Zara Hoffman is a teen author. She spends most of her time doing homework and writing new stories. When she isn’t wrapped up in projects, Zara can be found relaxing with friends and family, listening to music, reading and writing, or playing with her dog, Riley. You can find her at her website, on Facebook or on Twitter.

Zara Hoffman


Cover reveal and excerpt: ‘Immagica’ by K.A. Last

This is one of the most gorgeous cover reveals I’ve ever been a part of. And it’s for a book by an indie author — which just goes to show the difference a professional presentation makes! Seriously, you’ll love it.

First, here are the deets:

Title: Immagica
Author: K. A. Last
Genre: YA Fantasy/Adventure
Expected Date of Publication: November 2013
Word Count: Around 66,000
Cover Illustration: Lawrence Mann
Cover Designer: KILA Designs

Immagica…

Where anything is possible, but not always controllable.

Enter at your own risk.

The night before her fifteenth birthday, Rosaline Clayton receives an amulet from her deranged father. He tells her she must find the book, and begs her to save him. Rosaline is used to her father not making any sense, and she dismisses their conversation as another of his crazy rants.

Rosaline and her younger brother, Elliot, find the old, leather-bound book tucked away in their Nana’s attic, and it sucks them into its pages. They land in a magical world where anything is possible, but when Rosaline and Elliot are separated, the only thing Rosaline wants is to find her brother and go home.

The creatures of Immagica have other ideas. Rosaline befriends a black unicorn, two fairies, and a girl named Brynn, who are under threat from a menacing dragon. Rosaline discovers she is bound to Immagica in ways she doesn’t understand, and the fate of this magical world rests entirely on her shoulders.

Add Immagica on Goodreads today!

KALast_Immagica_CoverRevealFinal

Giveaway:

To celebrate the cover reveal, K.A. Last is giving away an Amazon gift card. To enter, click:

=======> HERE!!! <=======

Excerpt:

The book flew open and a gust of wind whipped my curls around my face. The pages riffled back and forth before coming to a halt, open at the first page. This was getting a little weird. I was about to slam the book shut when words began to appear of their own volition, right before our eyes.

“Um, Elliot. Can you see that? Or am I as crazy as Dad?”

“I can see it,” he whispered.

Immagica, the place where anything is possible, but not always controllable.

Enter at your own risk.

“What a load of crap,” I said, picking the book up. The new line of text flickered gold and pulsed, on then off, then on again, like a flashing, neon sign. I gingerly picked up the corner of the page and peeked under it to the next, but it was blank.

“How do we enter?” Elliot asked, leaning into me and staring at the book.

“Why do you keep asking me all these questions? You’re here, you know as much as I do.”

“You’re older, and always acting so much smarter than me,” Elliot said. I poked my tongue out. “That’s real mature.” He rolled his eyes.

“Oh, so you’re Mr Maturity now you’re a teenager.”

“Sometimes I’m more mature than you!”

While we argued, we were oblivious to what was happening. The book riffled its pages again, and another gust of wind hit our faces. Before we knew what was happening, the golden glow exploded from the book and sucked us in. That’s the best way I can describe it. One minute we were in my room, surrounded by my grandmother’s elegant interior decorating, and the next we were enveloped with gold light.

At first I felt Elliot beside me, but then he was gone. The light was warm, like a soft, fuzzy blanket. Then the ground hit me in the face. It was hard and rough. The force of my landing knocked the wind out of me, and I tumbled over myself before coming to a halt on my back. Above me was an azure sky dotted with fluffy, marshmallow clouds. I turned my head and spotted the book lying closed on the ground a few metres away. I tried to move to retrieve it, but it took a few moments before I could roll onto my side and get to my knees.

When I finally managed to stand, I took in my surroundings with wide eyes. The sky may have been blue, but the ground was dirty charcoal. Lumps of gravel mixed with sand and dead grass. It stretched on, and on, nothing but barren wasteland no matter which way I turned. The only break in the landscape was where the horizon met the sky.

A lump of fear rose in my throat. Where was Elliot?

I didn’t know where I was, and I was completely alone.

K. A. Last was born in Subiaco, Western Australia, and moved to Sydney with her parents and older brother when she was eight. Artistic and creative by nature, she studied Graphic Design and graduated with an Advanced Diploma. After marrying her high school sweetheart, she concentrated on her career before settling into family life. Blessed with a vivid imagination, she began writing to let off creative steam, and fell in love with it. She now resides in a peaceful, leafy suburb north of Sydney with her husband, their two children, and a rabbit named Twitch.

You can find her at her website, or on Twitter, Facebook, Goodreads or on Amazon.

KALast_HeadshotFINAL_LR


Why self-publish? And ‘The Last Knight’

A little while ago I posted my four reasons why I chose not to self-publish. I made the point, though, that I don’t jude self-publishing or those that do it, just that it wasn’t the right decision for me at the time. So, in the interests of balance, my guest post today is by Nicola S. Dorrington, about why she chose to self-publish her debut novel, THE LAST KNIGHT.

Nicola S. Dorrington

Nicola S. Dorrington

I never planned on self-publishing. Like most writers I dreamed of the ideal. Securing an incredible agent, then getting a fantastic book deal with one of the big publishers. After that is was all fame and fortune and ‘the next J.K Rowling’.

Funny how dreams don’t work out the way you expect them to.

When I tell people I’m self-publishing the first question I get asked is why.

The fact is, my reasons for self-publishing are mine alone. It’s not the right path for everyone, but it is the right path for me.

Let me break my reasons down for you.

The first reason is that the publishing industry is first and foremost a money-making business. I get that and I respect it. But it does mean that publishers are not risk-takers. I don’t blame them. Why risk large sums of money on an untried and untested new author – or a new idea?

The problem with that is that the market is sadly dominated by a lot of similar books – I could count on one hand the number of YA books I’ve read recently that have broken out of the mould.

And The Last Knight doesn’t really fit that mold. So I’m taking the risk that publishers won’t take. The joy of self-publishing my ebooks is that the risk is only to my reputation – not to my pocket.

Which brings me to my second reason. I’m not in this for the money. I’m not going to make my millions self-publishing. And I’m OK with that. For me it’s all about just getting my book out there. If I sell ten copies or I sell ten thousand – I don’t mind. If just one person reads and enjoys The Last Knight I’m happy.

And then we come to my third reason – control. Maybe I am a little bit of a control freak but the best part of self-publishing is that I have final say – on everything.

The cover is my choice. The book blurb says what I want it to say. I decide the price I sell it for and how I market it. And I decide what content stays and what goes.

Admittedly it means I am missing out on a professional editor (and don’t get me wrong, there have been times – about the 30th edit when I was still finding typos – when I regretted that), but it also means that I don’t have someone trying to change my idea of what the story should be. I am almost certain that had this book gone through an editor at a publishing house they would have wanted more romance. I don’t. I like it the way it is.

This book is my baby, my creation – and succeed or fail it will be down to me.

So those are my reasons. That sometimes it’s worth taking a risk, that it’s about the readers not the money, and that ultimately it’s my book, and my vision.

Don’t get me wrong, there are still moments when I wonder if I’ve made the right choice: when I look at the stigma still attached to self-publishing, or when I wonder if the book could have been improved by a professional eye. But at the end of the day I’ve taken my future, and my career, into my own hands. Succeed or fail, no one can say I didn’t try.

About The Last Knight

Stonehenge rune small center v2 final size 1767x2500Seventeen-year-old Cara Page Knows what mark she’s going to get on her English test next week. She knows in three days her history teacher is going to be late because his car broke down. She knows she’s going to give the new boy a nose bleed on his first day.

She knows because every night she dreams of the future, and every day those dreams come true.

Now she’s dreaming of a boy, and a future that can’t be real. Because if it is, then everything she thought was myth and legend is actually true, and there is an evil coming that will tear the country apart.

Lance Filwer is a boy with secrets of his own, and a past full of mistakes he can’t undo. Cara is his second chance, his chance to succeed where he failed before – if only she’ll trust him enough to let him help her.

Cara needs to know what’s happening, but the answer lies in a long-forgotten past, and an ancient legend. To find it Cara will have to travel into the depths of Wales, and the heart of ancient Britain.

With Wraiths, creatures from the darkest of myths, dogging her every move, Cara knows it’s only a matter of time before they catch up with her. And, myth or not, they will kill her.

Her only hope is Lance, and the birthright she must claim, if she is to prevent the future she has foreseen.

You can buy The Last Knight on Amazon, or add it to your to-be-read shelf on Goodreads.


Four reasons I chose not to self-publish

A week ago I got asked the inevitable question. I imagine all debut authors get asked it these days: why not self-publish? Why subject yourself to the delays of traditional (even small press) publication? After all, my book isn’t scheduled for release for more than a year. Why wait, when I could have it out tomorrow if I wanted to, and start raking in all that cashey money?

So here are my reasons.

Please understand this is in no way meant to deride those who choose the self-publication path. If I had been as unsuccessful with the small presses as I’d been with the agents (I’m still too embarrassed to tell you guys how many rejections or ‘no response’s I got), I would have self-published Isla’s Inheritance. There are two reasons. I have faith in the story … and I wrote a sequel, which I also have faith in. No way was I going to let my first two books sit in a drawer!

But here are the reasons I didn’t decide to go directly there (do not pass Go, do not collect $200).

#1. To have someone else edit my work

I’m a professional editor. And I’ve edited the bejeezus out of Isla, in particular, because it’s my first book. I think I’m up to version eight, and that’s before Turquoise Morning Press have started on it. I’ll easily crack double digits on the number of versions before it finally hits the shelves. BUT! I’m not an editor of fiction, and I’m so close to these words right now I wouldn’t spot a hilarious typo or a misplaced modifier if it hit me in the face in a 16 point font.

I could have paid someone, or begged a colleague to do a proofread (although they aren’t editors of fiction either). By going with a small press I didn’t have to.

#2. To have someone else do all the other things you need to do yourself if you self-publish

I have a pretty awesome fake cover for my book, thanks to my friends. (Well, I think so.) But even if we assume TMP’s cover won’t be better—which it probably will be because I’m not a graphic designer—there’s still typesetting, publication, and promo work that needs doing.

I’m under no delusions. The bulk of promotion is going to be up to me, whether I’d self-published or traditionally published. Even the big publishing houses don’t do much for their authors these days. But every little bit of help helps; know what I’m saying?

I could have learned to do these things. If I’d had to, I would have. But I’d rather be writing.

#3. Amazon lives in the dark ages if you’re an international author

Amazon pays authors who use its publishing services (including its print-on-demand hard copy service) by direct deposit … unless you live in a country where they don’t have Amazon. So, for example, say I lived in Australia (oh wait, I do!) and wanted to self-publish using Amazon. They will pay me via international cheque (or ‘check’, for the Americans), in US dollars. If I’m not making much in royalties, the bank fees to convert the cheque and cash it could actually absorb the royalties! Sure, Amazon may pay royalties of up to 70% of eBook prices, but I wouldn’t see 70%.

By going with a small press, I have someone who will take the payments from Amazon (in instances where they are the vendor of my book) and turn them into something my bank won’t eat like the Cookie Monster.

My bank fees: an artist's impression.  (Cookie Monster belongs to Sesame Street; I'm not trying to steal their copyright. Their cookies, maybe...)

My bank fees: an artist’s impression.
(Cookie Monster belongs to Sesame Street; I’m not trying to steal their copyright. Their cookies, maybe…)

#4. To pass through the gate

Agents and publishers are the traditional gatekeepers of fiction, which is a good thing and a bad thing.

A great thing about self-publishing is that there’s a way for people who’ve written something too challenging for a regular press to get their work out there. Unfortunately there is now also a way for people who are too impatient to bother even proofreading after the first draft to get their work out there too. And it’s difficult for your average shopper to be able to tell the difference (although avoiding dodgy covers and taking advantage of the “Look Inside” feature are great ways to start).

Having a press logo on your front cover or an imprint as part of your blurb tells the reader that someone other than the author has taken the time to make the book presentable. I wanted that—because readers have a lot of demands on their time and for their money, and anything I can do to help people decide they should give my work a go is a thing I personally feel is worth doing. Your mileage may vary, of course.

Anyway, those are my thoughts. I’m interested to hear what you think—have you chosen one path or the other? Why?


Book launch and giveaway for ‘Sacrifice: A Fall For Me Prequel’

It’s been just over a month since I was part of the crew that helped K. A. Last launch the gorgeous cover of her impending release. Well, guess what? Sacrifice: A Fall for Me Prequel has just hit the virtual shelves. I’ve seen an early version of it and if you read Fall For Me then you should definitely read Sacrifice. (And if you haven’t, why not??) It answers a few questions you may have, about how Grace and Seth got to be where they are. All of the feels.

Here are the deets:

Title: Sacrifice – A Fall For Me Prequel (The Tate Chronicles #0.5)
Author: K. A. Last
Genre: Paranormal Romance
Number of pages: Paperback – 114
Word Count: 23,000
Formats available: eBook (Paperback to come)
Cover Artist: KILA Designs
Purchase Link Amazon: http://amzn.to/11ipsxG

"Sacrifice" by K.A. Last

“Sacrifice” by K.A. Last

Seth’s heart is breaking. He knows his decision will hurt the one person he keeps breathing for, but he can’t take it anymore. He can’t be near Grace knowing she will always be just out of reach.

Grace is oblivious to Seth’s turmoil. She loves him unconditionally, but not in the way he wants. They both know that in Heaven physical love is forbidden, and to break the rules is to defy everything they’ve ever been taught.

When Grace and Seth are sent on a mission to save a young mother and her unborn child, Grace must face the fact that Seth won’t be returning home. She doesn’t understand Seth’s decision and hates him for it. But what neither of them realise is how big a part that single decision will play in shaping their entire future.

What would you sacrifice for the one you love?

To celebrate the release, there is a giveaway. You can enter by CLICKING HERE!

About the Author:

K. A. Last was born in Subiaco, Western Australia, and moved to Sydney with her parents and older brother when she was eight. Artistic and creative by nature, she studied Graphic Design and graduated with an Advanced Diploma. After marrying her high school sweetheart, she concentrated on her career before settling into family life. Blessed with a vivid imagination, she began writing to let off creative steam, and fell in love with it. She now resides in a peaceful leafy suburb north of Sydney with her husband, their two children, and a rabbit named Twitch. You can find her at her website, or on Twitter, Facebook, Goodreads or Amazon.

KALast_HeadshotFINAL_LR


Inspired by cover art

thurschilbadgejpg

As I’ve previously established, I love looking at gorgeous cover art. And as I’ve also recently established, I’m coming to the end of my agent query ride on ISLA’S INHERITANCE. But that doesn’t mean the end of the ride for the manuscript, just that it’s time to consider my options for unagented publication.

So. I like to think ahead. I like to look at cover art produced by different small presses, and at indie books’ cover art, and imagine what sort of art I might have on Isla’s Inheritance. And I have a couple of very talented friends, who’ve helped me put together a draft cover.

My very talented friend, Krystal, is a photographer, and although she usually does outdoor shots with children she was happy to do a photoshoot with a gorgeous model, and send me the images. My other very talented friend, Kim, is an indie author who designs covers, so when I sent her a manipulated version of the cover (complete with cheesy font and plain background) she very politely told me what I was doing wrong and helped me come up with something a thousand times better.

Unfortunately it’s too early for me to share the cover with you, even though I’m bursting with enthusiasm about it and want to show everyone. Partly because there’s no guarantee if I publish with any publishing house that I’ll be able to use it as my cover, although in that case I’ll turn it into art for the blog. And partly because cover reveals are actually a big deal in the promotional cycle of a book (as you may have noticed from the recent cover reveals I’ve been posting), which requires me to have an impending release to promote.

But I’ve saved it as my desktop wallpaper. And sometimes I sit and look at it, and it gives me ALL THE FEELS! So even if no one ever sees it but Krystal, Kim, me and my boyfriend (when he uses my computer), it was worth the time I spent on it.

This isn't the cover, but it is the title font with the image removed. ALL THE FEELS.

This isn’t the cover, but it is the title with the image removed. ALL THE FEELS.

Click here to see this week’s other Thursday’s Children blog posts.


Choosing Your Publishing Path (Reblog)

This is a great blog post by Dahlia Adler about the different forms of publishing (traditional, small press and independent) and the pros and cons of each. It’s a good place to start if you’ve written a manuscript and you’re trying to decide what next.

I’d love to be able to write such a post myself rather than reblogging someone else’s, but at the moment my experience of the process just doesn’t extend that far. So I hope you’ll forgive me for referring you to someone else’s work. :p

Dahlia Adler's avatarThe Daily Dahlia

I’d really like someone to tell me to my face that publishing is dying, because I haven’t laughed in someone’s face in a really long time, and I miss that feeling. To think publishing is dying is to be walking around with your eyes closed, to have failed to stop the Q-tip when it met resistance. Publishing is evolving, changing, and in many ways, even growing. And as a result, we have some lovely and scary things called choices.

It used to be that there were really big houses, and then less big houses, and that was kind of it. Sure, you could go with a vanity press if you had serious money to burn and either true belief no one would know the difference or apathy whether anyone would, but none of those books ever ended up on my shelf. (Or on my ereader, because they didn’t exist! That’s…

View original post 2,228 more words


Indie publishing: pricing your book

This guest post is by JC Emery, independent author.

Being an independent author is about more than having the freedom to do as you please, though that is a definite draw. After being underwhelmed by the traditional publishing process, I sought out other, scarier avenues. Being rejected by agents and publishers is one thing, but totally failing at not only writing but publishing was a terrifying prospect.

Now that I’ve released my first novel, Marital Bitch, I’m not any more certain of what I’m doing than I was before the book went live. I first set the book at $.99 so that it would be a no-brainer for readers who were considering taking a chance on an unknown author. I figured I could price future books at or above the $2.99 threshold. I intended to make the book free for a promotion just before Valentine’s Day, but quickly found out that it’s not so easy to make a book free on Amazon. In fact, you have to “trick” the system by reporting a lower price to get it to work and even then it can be difficult to get Amazon to re-price the title to charge when your promotion ends. So there I was, having submitted the price adjustment report to Amazon, thinking the sale would never go into effect.

Weeks passed and I totally forgot about it. Three days after the sale went into effect a friend contacted me and asked if I had meant to make it free. Well, I had, but then I also hadn’t. The first thing I did was to check out my sales. I hadn’t been doing too bad charging for the title and I expected some kind of spike since it had been free for a few days.

Sure enough, in the three days the book had been free, over five times the number of books I had sold in nearly a month had been downloaded. Not only that, but the number of reviews (mostly positive) had doubled on Amazon and Goodreads. I was in heaven and I started stalking my sales page like a madwoman. A few days later I had found Marital Bitch on the Top Free 100 list on Amazon, eventually making it to #1 in Women’s Fiction and #2 in Contemporary Fiction.

With over fifty thousand downloads in just two weeks, I feel Marital Bitch is a success. As a new author, my main goal isn’t to make money, it’s to entertain people by providing an enjoyable reading experience. Sure, it’d be great if the book was making money, but right now it’s generating something far more valuable and in higher numbers—readers. I feel that for now it’s the right choice to keep Marital Bitch free and hope that readers remember me and they’ll take a chance paying for my next book.

Not everyone is going to be comfortable offering their book for free—nor should they! Novels take hundreds of hours from start to finish and, like any other craft, the artist has the right to expect some return on their hard work. One day I hope to see some financial return on the investment of my time, but as an unknown author, reviews and happy readers are the best form of currency. I keep reminding myself that my career as an author is just beginning and that this is a marathon, not a sprint. I’m in it for the long haul.

JC writes adult, new adult, and young adult fiction. She dabbles in many different genres including science fiction, horror, chick lit, and murder mysteries; but she is most enthralled by supernatural stories—and everything has at least a splash of romance. You can download “Marital Bitch” for free here.

JC Emery


Hooking your reader: writing a blurb.

I hope you enjoy this: my first guest post, written by Sharon Sant!

The cover is the first thing that will draw a reader towards your book, but if you think of that as the shop window, then the blurb is the sales patter once you’ve entered the store. You’ve spotted that adorable teapot, or that divine sparkly dress, so you step inside the shop and are greeted by a smelly, rude, disinterested sales assistant. What do you do? You might still buy the item, enamoured by its beauty. More likely, you won’t want to give a penny of your hard-earned cash to such a vile specimen of humanity.

Think of your blurb that way. You’ve tempted in your customer with a fabulous cover, but then your blurb is a snore-fest. They’re not going to buy. It’s such a common mistake and easy to avoid. Your blurb is not a synopsis of the book; it’s a tickle under the chin that says: come on in and stay with us for a while. Your blurb needs to convince the reader, in a few short seconds, that they cannot live without discovering what happens in your book. There are a few simple points to consider that will help you achieve this:

Research

Know your genre. Look at what other blurbs are like, as many as you can. Take note of the language they use—it’s usually in keeping with the tone of the book. A thriller, for example, will use short, punchy sentences. A fantasy blurb will feel like it is weaving magic as it talks to you. A quirky comedy will try to make you laugh. Romance will want to seduce you. The more you read of others, the more you’ll get an intuitive feel for what needs to go in yours.

Keywords

This goes hand in hand with researching your genre. Every genre has its conventions—things that readers expect and want to see—and the blurb should adhere to that. Look at other blurbs for words that crop up again and again within the same genre; they’re there for a reason. Fantasy blurbs contain a lot of ‘destiny’ and ‘magic’. See where we’re going? These words will pique the interest of your potential reader; they’re browsing your genre because that’s what they like to read about.

Pose a question

Drive your potential buyer mad with curiosity. Pose ‘what if’ questions to lure them into your story. ‘What if this woman doesn’t get the man of her dreams?’ What will this woman do? Will she kill herself? Have a sex change? Become a nun? Leave your potential reader needing to know. It can be effective to hit them with your blurb first and then pose the question as the closing line. You can also do the question pose without actually using a question: ‘Her life would be perfect, if only she could catch the man of her dreams…’ Here, we leave the outcome as something unknown; just like when we posed the question, the reader doesn’t know where the story is going to end up and we’ve caught their interest.

Keep it short

You have no idea how many blurbs I’ve seen that seem to be longer than the book itself. Your book is awesome, but don’t tell the reader everything that happens on the blurb in a non-awesome, telling-not-showing way. Keep it short and retain your mystery, feed them just enough to lure them in. Personally, I think a paragraph or two is about right, but I’ve seen one-liners that work brilliantly. It’s up to you but always remember that your blurb is not your synopsis.

Sharon Sant holds a BA (Hons) in English and creative writing and is currently researching a PhD in literary studies. She is a freelance editor and is the author of YA novels, “Sky Song” and “The Young Moon”. You can find her blog here.

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